The way you look preconditions the impact you have on other people. In our daily lives we all need to “manage” the way we present ourselves. Everybody needs to know how to be more convincing in the process of communication, and how to more efficiently exert an influence on others. People have already perceived your “I” and began to form an opinion about you long before you have started talking. This opinion is based exactly on the way you look or rather it is determined by your general style and not so much by individual clothing components.

The revealing of your personal style, however, can help to illuminate, in a positive way, your inner qualities and merits. Style ID focuses on body proportions and whole body appearance, and takes into account the ratio between female and male energy expressed both in physical qualities and in your character. Style ID provides you with information about what fabrics and cuts express most effectively your individuality, as well as what patterns, details and accessories reveal your strengths.

Style ID procedure is carried out in a group of three people for a duration of about 6 hours on the same day. Working in groups allows not only for individual experience of the process, but also for identifying what effect it has on the people around you.